8.30am

Registration

9.00am sharp

Chairman’s Welcome

9.15am

ValereTjolle,
Sustainable Tourism Editor TravelMole

Overall trends in tourist behaviour, based on Travelmole research and articles.

9.55am

Steven Rice
Head of Marketing and Development,
eBookers Ireland

Irish travel survey.

10.15am

Paul Carey,
Group PR and Customer Relations Director,
Carlton Hotels

HSMAI Website of the Year Winner.

11.00am

Coffee Break

11.30am

Jess Butcher, Partnerships Manager, ISANGO Travel

Web 2.0 & what it means to online travel.

12.10pm

Gabrielle Alam
Managing Director,
Eyes2market UK Ltd.

How can independent hotels survive in today’s fast moving marketing jungle - a practical seminar for independent hotels.

1.00pm

Lunch

2.00pm

Tony Lenehan,
Head of Industry Standards and Quality,
Fáilte Ireland

Optimus - a valuable marketing tool

2.25pm

Brian Twomey
Tourism Ireland

Integrating Brand Ireland in your promotional activity

2.50pm

Sascha Hausmann

Chief Operating Officer
RateTiger

Making the most of IDS as part of your Revenue Management strategy.

3.20pm

Coffee Break

3.40pm

Brian Sparks,
Managing Director,
Agency Assessments

Choosing the right media mix.

3.55pm

Panel Discussion:
Sales and Marketing: Who's Responsible?

Paul Carey
Group PR & Customer Relations Director, Carlton Hotels
Odhran Lawlor
General Manager, Mount Wolseley.
Peter Mikkelsen
General Manager, Hilton Dublin Airport

4.55pm

Chairman’s Closing Remarks

5.00pm

Reception